Insights On How To Deliver Millennials
& Gen-Z to Your Brand
Using Oculus360's AI-driven consumer insights platform, we identified eSports audience segments, personality drivers, and affinities that brands can target when creating partnerships, messaging, and content.
In this eBook you’ll get access to:
- Consumer insights on why Millennials & Gen Zs watch eSports
- Five specific use cases for brand marketing within eSports
- The tools we use with Epsilon to create an “eSports growth engine for brands”
- Proprietary eSports consumer segments to identify brand sponsorship and audience behavioral targeting opportunities