O360 Case Studies: AI-Powered Results

The  O360 platform provides the foundation for marketing strategy and execution for some of the world’s leading brands across industries:  CPG,  retail,  financial services,  automotive,  travel,  fashion,  beauty, and others.  Check out a few of our case studies below, and contact us to learn more.

Some of our clients leveraging the power of data-driven insights.

TORTILLA vs BREAD SHOWDOWN

AI-driven consumer insights help leading CPG brand understand opportunities to understand opportunities to expand to new markets.

Tortillas vs Bread: Conquesting New Markets by Identifying Occasions of Use
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How we helped Lincoln Motors use AI to sell more cars

Using our AI-driven consumer insights platform, we sifted through more than 700,000 online consumer conversations from sources like Cars.com and Edmunds

4% lift in conversions | 15% improvement in digital ad click-through

Download Lincoln Motor Company Case Study
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AI-Driven Merchandising Optimization for Top 100 Retailer:

Led to 5% bump in online sales performance
Increased sales for lesser-known brands with higher margins
Optimized online merchandise based on consumers’ perceptions & desires of specific product attributes & occasions of use

Download Case Study: AI-driven Merchandising Optimization for Top 100 Retailer
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Using eSports to Drive Millennials and Gen Z to Your Brand

The  O360  consumer  insights  platform  identified  brand  affinities  of  seven  different  video  game  genres,  using  machine  learning  to  tie  structured  data  (custom  surveys,  transaction  data)  to  unstructured  data  (online  posts,  comments,  and  reviews). 

Download eBook: eSports Deliver Millennials & Gen-Z to Your Brand
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FIND OUT HOW YOU CAN TURN THE AUTHENTIC, UNAIDED VOICE OF THE CUSTOMER INTO YOUR BRAND ADVANTAGE  

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